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耀欧亚国际:船运业的全面品质管理    
 
Product Ref: 04/203C Company: Eurasia International

Product Type: Case Industry: Transportation

Related Product(s): Teaching Note
本案例解释了一家船舶管理公司如何运用持续改进的文化和实施全面品质管理系统,在竞争对手和客户内部的技术和船员管理能力中突出自己。船运业并不是唯一受管制的行业,但它的独特的国际化性质令作为降低成本倡导者的船舶管理人尤其容易受到批评。一家船舶管理公司的生存很倚重它是否能说服船东,它会好好保存他们的珍贵资产,尽力发挥它的盈利潜力 – 证明它的整体技术是优秀和更具成本效益。结果,一个有效的、持续改善组织的人力和业务系统的品质保证系统,能够加强效率并拥有重要的行销影响力。
Functional Area : Human Resource Management
Strategy & General Management

Issues: Quality Assurance, Voluntary Compliance, Industry Regulation
Length: 13 pages Country: Hong Kong SAR

Pub. Year: 2004 Level of Difficulty: 1
         
This product type is available in the following language(s):      English   Simplified Chinese
         
Related Information: N/A
 
This is a part of The Trade & Industry Department SME Case Series
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