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14/552C Tower of Saviors or Toilet of Plagiarists? The Tale of a Mobile Game

Product Type: Case

Functional Area: Social Enterprises & Ethics, Strategy & General Management
Pub. Year: 2015

The case illustrates how Mad Head Limited ("Mad Head"), the developer of a smash hit mobile game, Tower of Saviors ("TOS"), became financially successful by imitating another well-known product on the...

Chris Corbishley
Yanfeng Zheng