CABC Homepage
New Customer | Sign In
List of Popular Cases Newly Released Cases Faculty of Business and Economics Institutional Users Home Site Map
Advanced Search
 
5 cases found
 
Ref No. Title Author(s)
13/537C More Is Not Always Better: Cybage・s Growth Strategy by Internal Focus

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2014

Headquartered in Pune, India, Cybage was one of the plethora of players in the Indian software and information technology (:IT;) services sector. Nevertheless, Cybage had enjoyed a double-digit growth...

Abhishek Kathuria
Elsha Yiu
12/513C A Sought-After Visa For Entering China・s Electronic Payment Market and Strategies Beyond

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2014

Visa・s China strategy was challenged by the Chinese monopoly, China UnionPay Company (:CUP;), on all fronts after a few short cooperative years. Visa countered CUP・s competitions by scaling the disput...

Zhigang Tao
Elsha Yiu
Penelope Chan
13/536C Foxconn・s Forking Path: Staying on with OEM or Becoming an ODM?

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2013

Foxconn・s management seemed keenly aware of the company・s need to reposition its business. While its revenues increased almost uninterruptedly over the previous decade, its net income margin had decre...

Zhigang Tao
Elsha Yiu
13/527C Samsung Electronics: Managing Innovations in an Economic Downturn

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2013

Samsung Electronics・ ambition to go beyond a household brand to become a premium life-style brand through its range of smartphones offers insights into the concept of dynamic capabilities, which drive...

Ali Farhoomand
Elsha Yiu
13/525C Tencent・s Business Model

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2013

Tencent・s business development has been nothing short of spectacular given its less-than-two decades of company history. From a handful of tech-oriented entrepreneurs to a Hong Kong-listed company of ...

Ali Farhoomand
Elsha Yiu