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35 cases found for : Supply chain management
 
Ref No. Title Author(s)
16/573C 15FEN: Finding The Blue Ocean in Chinaˇ¦s Fresh Food

Product Type: Case

Functional Area: Marketing, Strategy & General Management
Pub. Year: 2016

15fen was the name Henry He gave his first business venture ˇV a neighborhood store in Guangdong province, China, which promised home delivery of a grocer order within 15 minutes. His inaugural slogan...

Kevin Zhou
Josephine Lau
16/576C Opec Plastics: Growing with Vietnam

Product Type: Case

Functional Area: Economics & Business Policy, Strategy & General Management
Pub. Year: 2016

At the end of 2013, the leadership of Opec Plastics was pleased with their young companyˇ¦s growth to nearly $200 million in revenues.  They had goals to double that in two more years, but were uncerta...

Jack Suyderhoud
Tram T.H. Nguyen
15/562C Uniqlo: A Supply Chain Going Globa

Product Type: Case

Functional Area: Production & Operations Management, Strategy & General Management
Pub. Year: 2016

In less than 20 years, Uniqlo has become the leading fast-fashion retailer in Japan and a strong player in other Asian countries like China, Korea and Taiwan. Since 1998, the company has expanded sale...

Benjamin Yen
Davide Lentini
15/553C GT Nexus: Leader in Cloud Computing Supply Chain Management

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2015

GT Nexus was incorporated in 2000 and in 2013 became a leader in cloud-based supply-chain management solutions. Born as a technology platform dedicated to the shipping industry and in particular to fa...

Ali Farhoomand
Davide Lentini
15/555C Three-Dimensional (3D) Printing: Jolts on Supply Chain Management and the Chinese Manufacturing Industry

Product Type: Case

Functional Area: Production & Operations Management, Strategy & General Management
Pub. Year: 2015

3D printing was a bottom-up process by which materials were laid down in thin successive layers until an object was fully constructed. As an innovation in technique, 3D printing made production conduc...

Benjamin Yen
Yihong Yao
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