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13 cases found
 
Ref No. Title Author(s)
10/474C Crown Worldwide: Integrating Corporate Social Responsibility in Business

Product Type: Case, DVD

Functional Area: Human Resource Management, Production & Operations Management, Social Enterprises & Ethics, Strategy & General Management
Pub. Year: 2010

Founded in 1965 by Jim Thompson, the Crown Worldwide Group ("Crown") began as a small moving company in Japan, shifting its headquarters to Hong Kong in the mid-1970s. Within 30 years, Crown had becam...

Ali Farhoomand
Claudia H L Woo
Ricky Lai
09/415C Alibaba¡¦s Jack Ma: Rise of the New Chinese Entrepreneur

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2010

Likened in his native China to a rock star of entrepreneurship, Ma had risen from humble beginnings to the pinnacle of modern Chinese business in less than 20 years. How did a former English teacher ...

Ali Farhoomand
Ricky Lai
09/404C Honda: Innovation The Chinese Way

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2010

Innovation is the key to success in the history of Honda Motor Group (Honda). In July 2007, Guangzhou Honda's Research and Development Co. Ltd. (GHRD) was established. It was the first multinational a...

Ali Farhoomand
Minyi Huang
Ricky Lai
09/403C Opera Hong Kong: Opera for All?

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2009

Opera Hong Kong (¡§OHK¡¨) is the first and only opera company based in Hong Kong. With a mission to present Western opera and raise the art form¡¦s profile in Hong Kong, OHK has been staging internationa...

Ali Farhoomand
Ricky Lai
09/411C Arthur D. Little in China: A Whole New Ball Game

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2009

In 2006, Thomas Schiller, a managing director of Arthur D. Little ("ADL"), arrived in hazy Beijing with a crystal clear objective: to resurrect a consultant practice that lacked brand recognition in C...

Marcus Schuetz
Ricky Lai
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