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Ref No. Title Author(s)
17/594C Apple: How To Grow On Chinese Soil

Product Type: Case

Functional Area: Business Model, Growth Management, Innovation
Pub. Year: 2017

For years, Chinese manufacturers displaced Western companies by offering lower prices. More recently they began to disrupt by challenging existing business models. Displacement was easy to combat by i...

Ali Farhoomand
Filip Ziolek
17/592C Quants in Utopia? Quantopian and Its Crowd Wisdom Hedge Fund Model

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2017

The case describes how Quantopian, a Python-based trading-algorithm development and backtesting platform, leverages its community of quantitative traders (ˇ§quantsˇ¨) to develop a novel crowdsourced hed...

Yanfeng Zheng
17/585C Facebook: Facing Off Against Tencent

Product Type: Case

Functional Area: Business Model, Innovation, Strategy Growth Management
Pub. Year: 2017

Entering 2017, Tencent and Facebook are reinventing their business models in areas including social media, e-commerce, fintech, gaming, mobile, IoT and VR, among others. The case illustrates the advan...

Ali Farhoomand
Paul Lowry
Filip Ziolek
16/586C Interest-rate Swap Offered by Sumitomo-Mitsui Bank: Was This for Hedging or Speculation?

Product Type: Case

Functional Area: Finance & Investments
Pub. Year: 2017

Sumitomo-Mitsui Bank (the Bank) was found not to have breached its duty of explanation when an interest-rate swap agreement had been executed between the Bank and a customer (the Company), under...

Mitsuru Misawa
16/573C 15FEN: Finding The Blue Ocean in Chinaˇ¦s Fresh Food

Product Type: Case

Functional Area: Marketing, Strategy & General Management
Pub. Year: 2016

15fen was the name Henry He gave his first business venture ˇV a neighborhood store in Guangdong province, China, which promised home delivery of a grocer order within 15 minutes. His inaugural slogan...

Kevin Zhou
Josephine Lau
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