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Ref No. Title Author(s)
16/586C Interest-rate Swap Offered by Sumitomo-Mitsui Bank: Was This for Hedging or Speculation?

Product Type: Case

Functional Area: Finance & Investments
Pub. Year: 2017

Sumitomo-Mitsui Bank (the Bank) was found not to have breached its duty of explanation when an interest-rate swap agreement had been executed between the Bank and a customer (the Company), under...

Mitsuru Misawa
16/573C 15FEN: Finding The Blue Ocean in Chinaˇ¦s Fresh Food

Product Type: Case

Functional Area: Marketing, Strategy & General Management
Pub. Year: 2016

15fen was the name Henry He gave his first business venture ˇV a neighborhood store in Guangdong province, China, which promised home delivery of a grocer order within 15 minutes. His inaugural slogan...

Kevin Zhou
Josephine Lau
16/579C The Toshiba Accounting Scandal: How Corporate Governance Failed

Product Type: Case

Functional Area: Strategy & General Management
Pub. Year: 2016

This case presents a comprehensive overview of the Toshiba accounting scandal. It examines how the accounting irregularities in evidence at Toshiba spread from a relatively minor case of accounting mi...

Mitsuru Misawa
16/576C Opec Plastics: Growing with Vietnam

Product Type: Case

Functional Area: Economics & Business Policy, Strategy & General Management
Pub. Year: 2016

At the end of 2013, the leadership of Opec Plastics was pleased with their young companyˇ¦s growth to nearly $200 million in revenues.  They had goals to double that in two more years, but were uncerta...

Jack Suyderhoud
Tram T.H. Nguyen
16/577C ZUJI: Finding a Winning Strategy

Product Type: Case

Functional Area: Marketing, Strategy & General Management
Pub. Year: 2016

It was October 2015, Charlie Wong, CEO of Zuji Hong Kong told the media at the launch of Zujiˇ¦s new brand campaign ˇ§Search, Discover and Shareˇ¨ that he would like to see Zuji ˇ§become the Google for tr...

Kevin Zhou
Josephine Lau
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