CABC Homepage
New Customer | Sign In
List of Popular Cases Newly Released Cases Faculty of Business and Economics Institutional Users Home Site Map
Advanced Search
 
Topic Index
Industry & Company Index
Most Popular Cases
Newly Released Cases
SME Cases Series
China Cases Series
India Cases Series
IT Industry Transformation Series
Cases in Chinese
Cases in Other Languages
Project SARS Rebound
Case Details:
Email to a friend
Samsung Electronics: Managing Innovations in an Economic Downturn  
 
Product Ref: 13/527C Company: Samsung Electronics

Product Type: Case Industry: Consumer Electronics

Related Product(s): Teaching Note
Authors: Ali Farhoomand   Elsha Yiu
Samsung Electronics¡¦ ambition to go beyond a household brand to become a premium life-style brand through its range of smartphones offers insights into the concept of dynamic capabilities, which drives the management team to stay on course to achieve predictable results. The case illustrates the growth trajectory of a company which has reached a point where growth sustainability becomes a question at the heart of its strategic management.
Functional Area : Strategy & General Management

Learning Objective: To provide students with an understanding of sustainable growth from the perspective of a resource-based view, dynamic capabilities and high velocity environment.
Length: 25 pages Country: N/A

Pub. Year: 2013 Level of Difficulty: 2
         
This product type is available in the following language(s):      English
         
Related Information: N/A
 
Order This Item
Type Language Quantity * Unit Price
Case (13/527C) HK$58 / US$7.5
* Order quantity should include copies that you plan to make
   for class use or distribute for other purposes.
   You will not be shipped hard copies for cases.